Scandinavia’s largest marketplace for horses
Hästnet is one of Sweden’s oldest brands within online classifieds. The website was founded 19 years ago, and is today the undisputed leader within the horse vertical.
Each month, horses and items for a value of EUR 20m are sold through the platform, making it the prime destination for anyone looking to find a horse, or any related equipment such as saddles and horse clothing.
Our mission is to digitalize the entire purchasing and sales process, making Hästnet the most trusted and safe place to transact!
About Hästnet
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Sweden has the highest number of horses per capita in all of Europe. This fact is one of the reasons why Hästnet is Europe’s second largest horse marketplace.
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Our audience is some of the most engaged across the entire internet. Horses are not just a hobby – it’s a lifestyle, driving 27% of our monthly app users to use the app every single day.
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By actively monitoring the site and through technology such as the digital contract with Bank-ID signage, we provide the safest and most convenient marketplace for horses in the Nordics.
- Monthly Active Users
- Items for sale
- App store rating
About Pet Media Group
Pet Media Group is the leading operator of online marketplaces for pets and their related goods and services.
Through our trusted and local brands, we help thousands of animals every day to find a new loving home as well as assisting their human caregivers in the process. Our ambition is to continue to provide trust, safety and convenience to both pets and their caregivers.
Our mission is to partner with and acquire the leading pet and horse marketplaces across Europe, and add value to consumers, businesses and animals alike through technology, marketing, operations and capital.
Backed by world class investors such as Verdane Capital, Back in Black, Otiva Capital and 183 Invest our journey has only begun to grow our portfolio of leading brands within the pet vertical.